Effective Author Marketing Jul03

Effective Author Mar...

Now that you have published your book, it’s time for you to take the next step: marketing.  It is important to have a well-planned marketing strategy to help boost the sales of your book. Part of the thrill of being a self-published author is getting to make most of the decisions and...

How to Get Your Self-Published Book on Shelves

  While e-books are great (and steadily becoming “the norm”), most first-time authors still look for the thrill of seeing their hard or soft cover books on the shelf of a bookstore. After all, if your book is on a shelf in a brick-and-mortar store, you can claim the same mantel of “author” as Stephen King, John Grisham or Nora Roberts, if not the same sales figures. Of course, for authors who are published the traditional way through the major publishing houses, books in stores is generally part of the package. For those of us who self-publish, we need to find other avenues to see our books physically displayed. As a first-time...

5 Tips for Promoting Your Book on Goodreads May09

5 Tips for Promoting...

These days, promoting your book on social media sites is a must. Facebook and Twitter are great tools to use, but there’s another site out there that connects authors to their audience. Goodreads is a website where readers can browse through virtual bookshelves, find book reviews, and...

Benefits of Giving Your Book Away for Free Mar21

Benefits of Giving Y...

It probably sounds counterintuitive to give away your book for free — the book you have most likely worked on for years, struggling to write at times. Why in the world would you give your book away for $0.00? If you want your book’s message to get noticed, one way to do it is to be...

To Pen Name or Not t...

Paraphrasing the Bard, it’s a BIG question — an important one, too — and not a subject to take lightly before your first book is published or before you publish in a new genre. There are pros and cons; and we can argue ourselves blue trying to come up with a “right” answer. I know...