Mastering Conflict a...

Mickey Spillane once said, “The first line sells your book. The last line sells your next book.” But how do you bridge the gap between those two lines? How do you get readers from Point A to Point Z without them giving up around Point F? (F as in Failed your job as a writer to engage the...

Selling Books on Consignment Nov06

Selling Books on Con...

These days, it’s much simpler for authors to get books into online e-stores than big retail chains, but that certainly doesn’t mean that seeing your book on the shelves of a brick-and-mortar store is out of the question. Smaller bookstores often sell self-published books alongside...

How to Solicit Book Reviews Nov01

How to Solicit Book Reviews

When self publishing a book, the brunt of the marketing and PR footwork falls to the author. There are many routes to take — setting up an author website, perhaps creating banner ads — but one of the most important and effective methods is to place your book with reviewers. While it might be tough to land a review with The New York Times, there are many well-respected book bloggers and small press magazines that are eager to review new books by new authors. Here are some things to keep in mind when approaching book reviewers: Make sure your book is review-worthy. A blogger or professional reviewer may agree to review your book, but if...

Platform First, Book Second Sep27

Platform First, Book...

Having an effective platform, or a means in which to communicate with your readers and draw in more potential fans, is a vital aspect of many writing careers. Any writer working toward true commercial success for his or her book will need a platform to meet that goal. There’s a reason why...

Develop the Critic Within

Criticism about your writing is going to come in many forms. Someone you don’t know may write a review of your book in a newspaper. Someone you trust might offer a critique of your draft. You might get feedback from a writing group or read comments online at Amazon or Goodreads. Despite whether the criticism is constructive or destructive (and there’s a major difference), it is important to take all of it into consideration before throwing away as much of it as you wish. First off, most feedback you get from friends will be over-complimentary, so you have to take their “This is amazing!” comments with a grain of salt. These blanket...

The Toughest Crowd i...

They say writing for children is harder than your typical novel, and there’s good reason for this. As adults, we’ve developed an innate understanding about how to communicate with each other — how our work day went, what happened over the weekend, giving a speech at work, etc. But few...

Overcome Fear, Compl...

“The oldest and strongest emotion of mankind is fear, and the oldest and strongest kind of fear is fear of the unknown.”   —  H.P. Lovecraft There are some writers who cannot wait to get their words down on paper and who nearly stumble over themselves with eagerness to share those...